For the launch of 1ROSE, Perth’s newest dating series, we developed a cohesive brand identity and marketing campaign that captures the excitement and romance of modern dating entertainment. The visual identity combines warm rose-inspired tones with elegant serif typography and bold sans-serif type to balance romance with contemporary energy.

We applied this system across social media design, promotional posters, outdoor advertising, and digital platforms to create a recognisable and consistent brand presence. The project also involved styling and photography direction to ensure every campaign asset reflected the show’s playful yet dramatic tone.